LEGO Game Boy Launches This October for $60 – Here’s Everything We Know So Far

lego game boy

The LEGO Game Boy set is now set to officially launch on October 1 – here’s its price, piece count, and what to expect. 

If you’ve been longing for some handheld nostalgia in brick form, your wish might come true in just a couple of months. In case you missed it, LEGO has now officially listed and announced its highly anticipated LEGO Game Boy, and it could hit shelves as soon as October 1, 2025, for $60.

Read on to see what to expect from this latest retro-inspired set by LEGO and Nintendo.

lego game boy


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LEGO Game Boy: Initial Impressions

The details on the LEGO Game Boy (72046) are just what we expect to be as it is closely aligned with what we’ve already seen from LEGO and Nintendo’s official full reveal back in July.


Thanks to this full reveal, LEGO Nintendo fans can now have a close-up look at some of the very familiar features of the LEGO Game Boy set:

  • The classic purple A and B buttons
  • A retro-style D-pad
  • Sections of the iconic grey casing
  • Brick-built cartridges that actually feel like the real thing as you mount it at the back of the brick-built set.

Based on its official product page, this 421-piece set is pretty accurate for what’s likely to be a compact but highly detailed LEGO build.

  • Price: $60
  • Piece Count: 421 pieces
  • Release Date: October 1, 2025

Here’s the official product blurb for the LEGO Game Boy as seen via LEGO.com

LEGO Game Boy (72046)

421 pieces | $59.99 | Coming Soon on October 1, 2025

lego game boy

Recapture the excitement you felt when you first played on the Game Boy™ with this LEGO® model building kit for adults (72046). A fantastic gift for fans of Nintendo® video games, the collectible set features a near 1:1 scale brick-built replica of the original Game Boy handheld game system from Nintendo. Press the +Control Pad, A and B Buttons, and SELECT and START, just like on the real system. And the model has other iconic Game Boy details, including the contrast adjustment and volume dial and the Game Pak slot.

Customize your display with interchangeable, brick-built The Legend of Zelda™: Link’s Awakening or Super Mario Land™ Game Boy Game Paks and corresponding lenticular screens (or a Nintendo start screen). Place your creation on the buildable display stand to complete a nostalgic display.

Find step-by-step instructions for this Nintendo LEGO display set in the box or on the LEGO Builder app. Set contains 421 pieces.

  • LEGO® model building kit for adults – Inspire memories of classic video games with this near 1:1 scale replica model of the original Game Boy™ handheld game system from Nintendo®
  • Authentic details – Recreate the +Control Pad, A and B Buttons, SELECT and START, the contrast adjustment and volume dial and the Game Pak slot, and display your brick-built Game Boy™ on the stand
  • A joyful build – The set offers an immersive activity for experienced LEGO® builders and includes step-by-step instructions so Game Boy™ fans who are LEGO newcomers can also enjoy the challenge
  • Customize your display – Includes interchangeable, brick-built The Legend of Zelda™: Link’s Awakening or Super Mario Land™ Game Boy™ Game Paks and lenticular screens, plus a Nintendo® start screen
  • Nostalgic Nintendo® themed gift for video game lovers – Treat yourself or give this exciting adults’ LEGO® building set to gamers who are fans of Super Mario™ or The Legend of Zelda™
  • 3D building instructions – Enjoy every step of your build with the LEGO® Builder app; you can zoom and rotate your model in 3D, track your progress and save all your sets in one place
  • Nintendo® themed collectible – This LEGO® build-and-display model is part of a large assortment of LEGO Sets for Adults designed for people who enjoy hands-on creative activities to relax
  • Dimensions – The buildable LEGO® Nintendo system in this 421-piece set measures over 5.5 in. (14 cm) high, 3.5 in. (9 cm) wide and 1 in. (3 cm) deep and has no light, sound or digital play functions

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Where It Fits in LEGO’s Gaming Console Collection

The LEGO Game Boy set will join an impressive lineup of other video game system replicas, including:

LEGO Nintendo Entertainment System (71374) – a fan favorite from 2020

LEGO Atari 2600 (10306) – Packed with 2,532 pieces and nostalgic charm from 2022

LEGO Pac-Man Arcade Machine (10323)Still available at Amazon for around $270

Although the NES and Atari sets have since sold out at most official LEGO Stores, they’ve become iconic collector’s items, and the LEGO Game Boy could follow suit. With its lower price point and smaller footprint, the set may be especially attractive to fans looking to start a retro LEGO display on a budget.

How Does It Compare to Other LEGO Nintendo Sets?

If you’re a Nintendo fan, LEGO has made sure you’re spoiled for choice in 2025. Here are some of the most notable video game-themed releases you can grab right now:

Nintendo Display Builds

The Great Deku Tree 2-in-1 (77092) 

Super Mario World: Mario & Yoshi (71438)

Mighty Bowser (71411) 

Piranha Plant (71426)

 

LEGO Mario Kart 2025 Sets

Yoshi Bike (72031)

Standard Kart (72032)

Donkey Kong & DK Jumbo (72033)

Baby Mario vs. Baby Luigi (72034)

Toad’s Garage (72035)

Baby Peach & Grand Prix Set (72036)

Mario & Standard Kart (72037)

Wario & King Boo (72038)

Bowser’s Castle (72039)

Interactive LEGO Mario & Standard Kart (72043)

Piranha Plant Power-Up Pursuit (72044)

Shy Guy & P-Wing (72045)

There’s also been a surge in builds based on Animal Crossing, Minecraft, Sonic, and Fortnite, making this a banner year for LEGO video game crossovers.

Should You Add the LEGO Game Boy to Your Wishlist?

Absolutely. With a budget-friendly price, authentic design nods, and a nostalgic punch for gamers who grew up with Nintendo’s handheld powerhouse, the LEGO Game Boy is shaping up to be a worthy display piece and collector’s starter set. While we wait for official pre-orders and images, now’s a great time to register as a LEGO Insider to unlock early access.

Keep your eye on The Brick Player for updates once official images, pricing, and pre-order links go live!

Which classic Game Boy game would you love to see included as an Easter egg in the set? Let us know in the comments below!

Let us know what you think!